Suburban Family - Issue #1 (May 2022)

zoom_in

SF 522 Social Scene - v2 - FINAL_Layout 1 5 / 13 / 22 11 : 30 AM Page 1 Scene SOCIAL From food to drink , we take a closer look at how some area businesses are bringing people together . What are the effects of craft beer’s growth How would you describe the atmosphere at correct . . . . You have to now curtail your and popularity ? your restaurant ? approach in a virtual way . We have a more educated consumer who re - Turning Point offers unique , upscale break - — Eric Adili , alizes that craft beer can be as sophisticated fast , brunch and lunch options in an envi - The Fat Tomato and different as wines are . What I’ve seen is ronment that feels like home . The atmos - Italian Bistro an increase in restaurants positioning them - phere of each Turning Point location is selves around local breweries , wineries and warm and inviting with exceptional service . What helps draw folks to a distillery and distilleries , and it’s become a very symbiotic — Carla Roman , what’s the experience like ? relationship that drives the economy of a Turning Point Restaurants Distilleries are unable to operate an on - site town . restaurant or sell food , but those such as — Bob Hochgertel , How has the restaurant industry changed ours who are centrally located with eateries King’s Road Brewing Company over the past few years and what is bring - nearby make it convenient for customers to ing consumers back ? easily bring their own food . Also , themed How does a visit to the brewery help edu - Since COVID there has been a shift in the events are a big draw . We offer an outside cate visitors on the liquid being poured into way people order , as 80 % of sales are now area with tables , umbrellas , cornhole , Jenga their glass ? takeout or delivery . The other thing that has and plenty of other activities . Simply put , we manufacture beer . When you changed over the last few years is the im - — Curt Perone , ? Blue Rascal Distillery ? come to a brewery , you not only get to taste portance of keeping your information online unique beers that aren’t always available else - where , you also get to learn about how a beer is conceived and produced through our guid - ed tours . — Marvin Bowe , Swedesboro Brewing Company Is it an exciting time right now to operate a food truck ? There’s never been a better time to be a food truck owner . Even now after the shutdowns have ended , we’re seeing events that would typically be held at a restaurant or catering hall now being held outside with a food truck . Rehearsal dinners , showers , engagement parties — the opportunities are endless for us right now . — Vince Hand , Hands Down BBQ SUBURBANFAMILYMAG.COM volume 13 issue 1 SUBURBAN FAMILY 15

view text

zoom_in

SF_KingsRoadBrewing Profile__0522 . qxp_Evergreen 5 / 13 / 22 12 : 44 PM Page 1 “ People like to go on these beer tours , so they’ll be able to come here and visit four of them at the same time — which will also bring people out to profile our restaurants and shops so they can see what our Main Street is all about . ” The mayor also observes that King’s Road wasted no time establishing itself as part of Med - ford’s vibrant , close - knit community . “ They’re not just selling their beer : They’re par - ticipating in our events , they’re sponsoring things , and they’re giving people a welcoming place to go without leaving Medford , ” Watson says . For Hochgertel , community involvement is a must for King’s Road , as he wholly embraces the philosophy of rising tides lifting all ships . “ Rather than worrying about how big our slice of the pie is , my goal is to make the pie as big as possible , ” he says . With South Jersey residents feeling more and more comfortable shifting back to their pre - COVID habits and hobbies , having areas like The Feed Mill at Medford Village advantageously positioned like a walkable outdoor food court keeps elevating Medford’s image as one of South Jersey’s must - visit gems . “ We’re in the process now of doing an ordi - nance that’s going to allow what they refer to as What’s Brewing an ‘ open container , ’ which we’ll probably limit to the Village area , so you can go to a brewery and no longer meet growing customer demand — then walk to a restaurant with your drink , or go even in the midst of a pandemic , and after having from brewery to brewery to brewery , ” Watson ex - in Medford already moved to a larger downtown location . plains . “ That way , you won’t be limited in what Knowing that King’s Road was looking to grow , you see . ” With Haddonfield favorite owner / developer Tristan Sylk auspiciously showed And while it is deeply rewarding to work com - Hochgertel a location in a blossoming retail loca - King’s Road Brewing munally for everyone’s benefit , Hochgertel does tion , The Feed Mill at Medford Village . appreciate knowing that King’s Road’s goal to Company making its newest “ Tristian recognized the impact that King’s make everyone feel welcome has already been a home in Burlington County , Road had on the downtown [ Haddonfield ] economy successful one . Medford’s historic Main Street and he thought that we would be a good fit and an “ We hear it in Haddonfield all the time be - asset for the growing downtown of Medford , ” is becoming more of a must - cause we’ve been there for years , and we’re starting Hochgertel notes , rattling off some of the other to hear it in Medford now that we’ve been here visit local destination . businesses King’s Road is neighbors with , like Har - long enough , but the best compliment we get is vest Coffee Roastery , local barbecue chain Whole By Madeleine Maccar when people tell me that , for them , King’s Road Hog Cafe , Wing it Forward , Peewee’s Ice Cream , has become their neighborhood Cheers , ” he says . Studio 67 and the Shoppes at Medford Mill . sheville , North Carolina , is widely accepted “ I cannot ask for more than that . ” ? Anyone who’s navigated a business through as the brewery capital of America , boasting the turbulent waters of the past two years knows Amore breweries per capita — 28.1 per what a uniquely challenging set of obstacles have 100,000 residents — than anywhere else in the punctuated that journey . And while King’s Road country . Between 2016 and 2019 , the ? economic has certainly come up against a host of those hic - contribution of Asheville - metro breweries was al - cups — supply - chain delays and the uncertainty of most a billion dollars ; ? Grand Rapids , Michigan , when COVID would finally start abating being chief and Portland , Oregon , ? are close contenders , but among them — Hochgertel is quick to note that no town or city on the East Coast in general , or in the outpouring of community support made open - New Jersey specifically , rivals these areas . ing in Medford “ a pleasantly surprising process . ” However , a quarter - mile stretch of Main any “ It wasn’t easy , but it was easier because of Street in historic Medford is poised to become mp the community support : The town has been sup - home to four breweries , each one a stone’s throw Co portive and the administration had been support - from the next . ng ive , ” he says . “ A quarter - mile on Main Street Medford ewiisn’t Chuck Watson , Medford’s mayor , has been Asheville , but if you visit Asheville , every Brthird thrilled to welcome King’s Road to the township . storefront is a brewery — and they all coexist , they ad Its location puts the brewery within walkable oprox - collaborate , they promote the town as a destina - R s imity to an array of other local businesses ’ that tion rather than competing with each other , ” says ng help make the municipality even more iappealing Bob Hochgertel , owner and managing director of K f to visitors . King’s Road Brewing Company . It is that spirit of o y “ It’s going to make us more of a destination unity that not only King’s Road but also the rteslong - than we already are becoming , ” says Watson . standing Lower Forge Brewery , the well - established ou Magnify Brewing Company and the csoon - opening hs Farm Truck Brewing have all embraced . p King’s Road Brewing raCompany King’s Road opened its second location in the g 131 Kings Hwy E . , Haddonfield | ( 856 ) 427 - 8100 | 67 N . Main Street , Medford | ( 609 ) o451 - 5661 lovingly restored Kirby Brothers Mill building hotafter KingsRoadBrewing.com its now - five - year - old Haddonfield brewery could P 16 SUBURBAN FAMILY volume 13 issue 1 SUBURBANFAMILYMAG.COM

view text

input

view_module

keyboard_arrow_left

keyboard_arrow_right